I often get the person who states, "I need a good shoe but I have no idea where to start." With all the different categories, models, and shoe technology "jargon" I can certainly see how it can get confusing. So I've decided to do my best at clearing at least a few things up. Over the next few months I'll be posting some informational blogs on some of the things that might be confusing when looking at all of the choices. Each of these informational write-ups will be titles New Balance Shoe Technology. If you've been reading for a while you may have caught the "What's Your Type?" entry that instructs how to find your arch type. That is a good place to start. Also consider the type of activities for which you will be using these shoes. For example, if you are running of course you will want to go with a running model. If you are doing weight training or aerobics and may also incorporate some jogging you would want to choose a versatile cross trainer like the 1210 or the 1010. If you are unsure or don't see your activity listed under the Men's or Women's drop down list on our homepage please contact a member of our product specialist staff either through Shoechat, Email, or by phone at 800-728-6247 and they will be happy to assist you. Once you've chosen the category type of shoe you need you may want to consider the last.
What is a last?
A shoe last is the 360° plastic, wood, or metal model/form upon which a shoe is constructed. Lasts provide a unique fit and size profile for women, men, and kids. The last along with extensive width sizing, combine to provide the best overall fit in the shoe industry. The Last will give a particular model a general standard or blueprint for heel width, instep height, forefoot width, and toebox depth. The most popular lasts seen throughout New Balance's core models are SL-1, SL-2 and now the new PL-1 last. The link below will take you to a chart detailing each last and the fitting characteristics you can expect from a model made on that particular last. Keep in mind however that the last is just one piece of technology behind New Balance shoes. The material from which the shoe is made, such as leather, mesh, synthetic, along with the features incorporated in the shoe give each model individual fitting characteristics. Check back for more on "New Balance Shoe Technology".
Tips for a Comfortable Shoe Fit
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